The Intelligent Quality Investor: How To Invest In The World’s Best Companies by Long Equity

Author:Long Equity [Equity, Long]
Language: eng
Format: epub
Published: 2023-01-31T23:00:00+00:00

The importance of qualitative analysis

While the preceding chapters have demonstrated the importance of high FCF per share growth, high FCF returns on capital and high FCF margins, the above case studies should also demonstrate the importance of qualitative analysis. Strong financial metrics allow us to infer that a company has a resilient business, but it is also important that we support our inferences with an understanding of the business models of each potential investment. Set out below are a series of questions to help you get started with your qualitative research:

Relationship with suppliers

What goods and services is the company buying?

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